Award-winning concept store

Soft Gallery

Soft Gallery was established in 2007 by the creative duo Barbara Hvidt and Tine Holt Møller. The idea of Soft Gallery as an international platform for art and clothing was born in London where both at the time lived, studied and worked. Today Soft Gallery is based in Copenhagen - Denmark, and has its roots in the Scandinavian notion, yet with collaborations from all over the globe.
Every season Soft Gallery collaborates with both local and international artists. They convert the season’s theme into prints and hand embroideries, giving each individual collection an organic flow of new beautiful impulses and variations. The clothes are luxurious and contemporary with an added artistic twist.