CouCou! (hello) and welcome back to our blog. It’s a new year and spring is in the air! And, with it, comes the excitement of refreshing our wardrobes for the warmer days ahead. Kid's spring fashion is about embracing joy, color, and comfort, and CouCou’s carefully curated spring/summer collections are no exception. With unique designs from beloved and sustainable global brands, CouCou is your destination for the season’s best kids’ spring clothes.
Here’s a peek at what’s trending and why these pieces should be on your must-have list.
A Message from CouCou’s Founder
“I feel like a child about to unwrap their presents when it’s time for a new season to start launching,” shares Astrid Merget Motsenigos, CouCou’s founder and curator. “The best part is that since our selections for the shop take place more than six months ahead, it’s almost like seeing the collections for the first time along with our customers!”
This season, Astrid describes the collections as “an explosion of color, prints, and textures, with our classic CouCou vintage nod in just about every collection.”
The Magic of Spring/Summer Fashion
Spring and summer bring with them a sense of renewal and joy, and what better way to celebrate this than through fashion? For children, vibrant clothes can spark creativity and confidence, while for parents, dressing their little ones in beautiful outfits helps capture the fleeting magic of childhood. Every outfit becomes a canvas for creating memories, from backyard adventures to family vacations.
The tactile experience of soft linens, airy cottons, and textured terry cloth can evoke a sense of comfort and playfulness, making every day feel like a special occasion. Choosing the right kids spring clothes isn’t just about practicality; it’s about enhancing moments that will live on in family photos and hearts forever.
Kids Clothing Trends for Spring 2025
1. Nostalgic Prints and Retro Vibes
Piupiuchick, a standout Portuguese brand, is a customer favorite here at CouCou for good reason! Their bold color palettes and retro-inspired patterns capture childhood memories in every piece. Perfect for kids who love to stand out while staying comfy, Piupiuchick’s designs are equal parts playful and practical. This coming season is all about the 80’s and we can guarantee you, the collection will fly out of here.
2. European Elegance Meets Modern Play
For classic yet cool kids spring clothes, My Little Cozmo from Spain delivers gauzy linens and organic cottons with preppy touches—ideal for boys and girls. Émile et Ida, the quintessential French brand, adds its signature flair with quirky designs, fun patterns and timeless fabrics such as denim and delicate details. Classic and chic, just as you’d expect from a French label.
3. Fun-Filled Prints for Every Day
Spanish brands Tinycottons and The Campamento make bold statements with their signature all-over prints. From whimsical illustrations to quirky graphics, these collections ensure that kids’ spring wardrobes are anything but boring.
4. Bohemian Dreams
Louise Misha from France is a master at blending prints and colors. Their fabrics—always rich and dreamy—capture a bohemian essence perfect for spring picnics and summer celebrations.
What makes the bohemian trend even more delightful is its parallel to womenswear spring/summer fashion trends. Think about labels like Chloe and Isabel Marant, who both fully embraced the French aesthetic of dreamy bohemian style this season.
With brands like Louise Misha, moms and kids can coordinate by embracing a similar aesthetic, creating adorable "mommy and me" moments. Think flowing dresses with intricate prints for moms and airy tops or skirts for kids in complementary colors. These coordinated yet individual styles celebrate the season’s carefree vibe while making cherished memories, perfect for family dinners and photoshoots. Dressing up together can transform even an ordinary day into a joyful celebration of style and connection.
5. Retro with a Modern Twist
Misha & Puff, based in the USA, elevates retro styling with exceptional craftsmanship and playful designs. Known for their hand-knit pieces and timeless aesthetic, Misha & Puff blends nostalgia with fresh, modern touches, making their collection both exclusive and irresistible.
6. Whimsical Vintage Charm
Konges Sløjd, from Denmark, is like stepping into a 50s and 60s time capsule. With its slightly kitsch designs, the brand offers gingham and bows, tutus and sparkles for girls, and seersucker fabrics, overalls, and retro-inspired tigers, cars, and dinos for boys. Konges Sløjd captures the essence of childhood with playful yet sophisticated pieces that feel like they belong to a cherished family photo album.
7. Small-Batch Gems
Two brands that consistently sell out in days? Apolina (UK) and Soor Ploom (USA). You better be at your computer or in our studio when these collections launch so you can get a piece of their sought after styles. Apolina’s bohemian and artisan-inspired designs are an absolute dream with each piece hand embroidered in India. Soor Ploom’s timeless vintage cuts make them coveted by parents and children across the globe and there are never enough Birdie tunics to go around!
When to Shop the Spring/Summer Collections
Mark your calendars! Starting on January 15, CouCou will begin launching its Spring/Summer 2025 collections, with new arrivals dropping every week or two through April. Don’t miss your chance to snag these gorgeous pieces before they’re gone. Be sure to follow CouCou on Instagram and sign up for our newsletter for early access to these collections and more.
Capturing the Spirit of the Season
Each piece in CouCou’s collection is more than just an outfit; it’s an opportunity to express individuality and celebrate the season. Picture your little ones twirling in brightly colored skirts, chasing butterflies in vintage-inspired overalls, or splashing through puddles in patterned shorts. These moments, brought to life by thoughtful designs, are what make spring and summer so magical.
Shop the Trends
Whether you’re seeking bohemian charm, vibrant patterns, or classic European style, CouCou’s spring/summer 2025 lineup has something for every style. Kids clothing trends for Spring 2025 are all about celebrating individuality and joy, and CouCou’s curated collections are ready to bring that spirit to your child’s wardrobe.
And remember, at CouCou, we’re all about timeless and enduring styles. So, whilst we’ve highlighted the trends you can expect to see this spring/summer 2025, rest assured that each of our carefully selected pieces is made to last and designed with the classic style elements you’ve come to expect from our brand's collections.
Browse our spring/summer 2025 collection online today at CouCou and make this your most stylish season yet.
-Until next time, à bientôt!